GTA 6 and console sales: Circana says US hardware is down 25% to 33% before launch

J-38 GTA 6 wychodzi za 38 dni →

Five weeks before GTA 6 launches, the US console market is in a slump. Univers-Simu, relaying figures posted on October 9 by Circana analyst Mat Piscatella, reports that Xbox unit sales fell 33% and PlayStation 25% between January and August 2026 compared with the same months of 2025.

What do the Circana numbers actually say?

These are units, not revenue, and they cover the United States only, so they say nothing certain about Europe. Univers-Simu adds that the average price players actually paid hit record highs, and ties it to component shortages, with AI-driven demand for memory pushing production costs up. PS5 and Xbox Series are also nearing their sixth year.

We covered another side of this problem recently with Sony's limited PS5 Pro stock expected through 2027.

Can GTA 6 revive console sales?

That is Piscatella's hypothesis, as Univers-Simu reports it: November's big release could soften part of the decline. He warns about two obstacles, console prices and availability. Someone willing to pay the game's price may not want to add several hundred more for hardware.

Przeczytaj też GTA 6 w Kanadzie: 109,99 CAD w wersji Standard, 139,99 CAD w wersji Ultimate

GTA 6 launches on November 19, 2026 on PS5 and Xbox Series X|S only, with no PC version announced, so anyone without a current-generation console has no other way in.

Why it matters

Nothing changes for the release date or price. But these figures temper the idea that the launch will automatically send hardware sales soaring. A record game with a more modest console bump is possible. Only December and January data will settle it, and again only for the US.

Sources univers-simu.com

By Gabriel Janvier · VI Countdown newsroom, OKALAM Studio

Następny artykułGTA 6 and PS5 Pro: Sony expects limited stock until 2027, Playfront reports

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