Journal · Reported · 11/06/2026 19:12

GTA 6: first official Black Friday deal at Best Buy, not from Rockstar

US retailer Best Buy offers two GTA 6 promotions, including a $50 certificate for members, while Take-Two rules out any direct discount.

Sources opencritic.com

J-9 GTA 6 releases in 9 days →

No discount on the game itself, but a first commercial perk. According to OpenCritic, relaying a GameRant article dated 6 November, US retailer Best Buy has unveiled two Black Friday promotions tied to GTA 6.

GTA 6: first official Black Friday deal at Best Buy, not from Rockstar
Image: notebookcheck.net

What does Best Buy offer?

The first gives My Best Buy members a $50 certificate for pre-ordering the game, tied to an additional purchase whose full conditions are not detailed in the excerpt we could read. The second targets players planning to buy a new console. The text relayed by OpenCritic says the promotions are for loyalty members and come from the retailer, not Rockstar Games.

Why no direct discount?

The calendar explains it: GTA 6 launches on 19 November, eight days before Black Friday. The same source says Take-Two has already stated it would not discount the game directly for Black Friday or the holidays, and suggests a price cut could take months or even years. Retailer offers, in the form of certificates or console perks, are therefore the only way to get something back at launch.

What about Europe?

These offers concern the US market and Best Buy members; no equivalent operation is confirmed elsewhere in the sources we read. Official prices remain those announced by Rockstar: €79.99 for the Standard edition and €99.99 for Ultimate, digital only. Details are on our prices page.

Read also GTA 6 pre-order: Carrefour offers a €10 voucher from Nov 9

Why it matters

For buyers, the list price does not move: the game costs full price at launch. Perks will come from retailers, case by case, so read their conditions before pre-ordering. These operations also hint at demand: retailers do not slash a title they are sure to sell, but they use it to retain customers.

Sources opencritic.com

Reported Reported by the press, not confirmed by Rockstar

By Solange Rocheval · GTAVIFRANCE newsroom

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