Live · 10/22/2026 05:14

GTA 6 first TV ad airs during NBA games, minus two shower scenes

Kotaku reports that GTA 6's launch trailer aired on US TV on Oct. 20 during NBA games, with two shower shots cut.

Sources kotaku.com

J-28 GTA 6 releases in 28 days →

Someone watching the Knicks against the 76ers on Oct. 20 saw GTA 6 between two plays. Kotaku describes this first TV commercial: last week's launch trailer, lightly edited.

GTA 6 first TV ad airs during NBA games, minus two shower scenes
Image: basketusa.com

What is different from the trailer?

Kotaku calls it "basically the launch trailer", but two of the three shower shots are gone, apparently too spicy for broadcast, while guns, explosions and robbery stay. Viewers also reported it during Pistons-Celtics and Thunder-Spurs the same night, on NBA opening night.

Fans noticed other tweaks: a longer plane shot, a longer Jason and Lucia shot, a few extra frames after Jason punches Lucia's arm. Kotaku says none of it reveals anything new.

What about the Xbox logo?

A social media user quoted by Kotaku claims the Xbox logo was removed because of the PlayStation deal. That is a fan observation, not a Rockstar confirmation, so treat it with caution. The game is still announced for PS5 and Xbox Series X|S, as our release page explains.

Read also GTA 6: PlayStation is everywhere in the launch trailer, Xbox is nowhere

Why it matters

Kotaku expects the ad to return during the game-sponsored Heat match, covered here too. More broadly, prime-time TV marks the final stretch before Nov. 19: for many viewers quoted, the game suddenly feels real. No new date or price, but a clear sign of the marketing budget.

Sources kotaku.com

By Amélie · GTAVIFRANCE newsroom

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